Analytics

Business Analytics & Marketing Insights

We dig deep into website analytics and user data to provide insights and recommendations for our clients.

We work closely with our clients to develop, enhance, and maintain their digital strategies.

Analytics

Erikson Media uses Google Analytics data to provide meaningful insights specific to our clients’ marketing objectives and needs. We also customize and configure Google Analytics implementations to leverage the full power of the analytics platform.

Digital Audits

Erikson Media performs digital audits on website performance, marketing campaigns, and applications built by third-party developers. If you need a fresh set of eyes with an unbiased opinion, we can conduct an audit on your digital landscape.

Web Usability

Erikson Media conducts web usability testing and analyzes Google Analytics data to continually optimize and improve website usability for our clients. We also performs website usability assessment and consultation for websites developed by other agencies.

Conversion Optimization

Erikson Media conducts A/B and multivariate split-tests and analyzes Google Analytics Experiments data to continually optimize and improve website conversion rates for our clients. We also perform landing-page assessment and conversion optimization consultation for websites developed by other agencies.

We process large amounts of data into useful insights for your business.